Tag: Indian creators
Inside the payment gap India’s creator economy refuses to own
In India's booming creator economy, a 60 to 90-day wait after delivering a brand campaign…
India’s creators built someone else’s brand for years, now they’re building their own
A generation of Indian creators built the trust, drove the sales, and delivered the customers,…
Where India’s creators live, post, and actually earn
While Instagram hosts everyone, YouTube pays the most, and LinkedIn makes careers, the platform where…
Myntra’s new affiliate feature gives creators a second income stream
Myntra added an affiliate layer to its Ultimate Glam Clan programme on May 15. It…
Influencing is now a real business with 15.2% of Indian creators registered as business entities
The era of casual influence is making way for a new age data-driven creator economy…
How Indian creators got to Cannes before Cannes thought to invite them
On May 17, the Marché du Film launches its first Creator Economy Summit. The global…