Instagram brings the teleprompter tool to its main app, a free fix for creators

This reduces the need for a professional studio setup, letting creators look directly at the screen while reading their lines.

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Krati Darak
Krati Darak
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Krati Darak
Krati Darak is the Senior Editor at The Creator Index, where she leads everything editorial, from coverage decisions and story direction to the voice of India's...
3 Min Read

Meta-owned Instagram is moving its teleprompter tool into the main Instagram app. Previously, this feature was only available on a separate video-editing app called Edits. Now, it sits right inside the regular Instagram camera interface, free to use.

Instagram has been growing fast worldwide, especially in India. According to NapoleonCat’s May 2026 data, the app now has around 545 million users in India, the largest single market in the world.

Instagram head Adam Mosseri announced the update on his Instagram Channel, saying creators “can now add a script that scrolls while you record.”

How Instagram’s teleprompter works inside Reels

The new tool lives inside the Reels recording screen. When you are getting ready to film, you can paste your script directly into the app. Indian creators have already started posting Reels welcoming the feature and showing other users how it works.

 

Earlier, creators who wanted this kind of help had to pay for third-party apps like PromptSmart Pro, Teleprompter.com, or BIGVU, most of which run on monthly subscriptions. For everyday users, small business owners, educators running explainer pages, finance creators, and producers on tight budgets, having it built into the main app saves them that cost. Scripted content is now within reach of anyone with a phone, no separate setup or paid subscription needed.

From the Edits app to Instagram’s main camera

Instagram first added the tool to the Edits app in June 2025 before bringing it to the main platform. Edits itself launched on April 22, 2025 as Meta’s answer to ByteDance’s CapCut, which had been briefly pulled from US app stores during the TikTok ban scare. Since then, the app has added over 130 features.

The teleprompter is the first of those features to migrate from Edits to the main Instagram app. The shift hints at a wider pattern. Tools built first for power users in Edits may now start showing up in the main app, where most casual creators actually shoot.

For Indian creators making Reels from phones rather than studios, the integration removes one more line item from the production stack. The larger question for Meta is what Edits looks like once enough of its features have moved into the main app.

Author

Krati Darak

Krati Darak is the Senior Editor at The Creator Index, where she leads everything editorial, from coverage decisions and story direction to the voice of India's first dedicated creator economy publication. She's spent over five years in digital media and has done a bit of everything — at Thomson Reuters, she covered legal news, deals, appointments, and rankings. At LBB, she pretty much led Mumbai coverage, digging up the city's hidden gems (if you've found one through them, there's a good chance she wrote about it). She's also worked as a commerce editor at StyleCraze and has written for D2C beauty brands like Foxtale, WOW Skin Science, SkinQ, and more.

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Krati Darak is the Senior Editor at The Creator Index, where she leads everything editorial, from coverage decisions and story direction to the voice of India's first dedicated creator economy publication. She's spent over five years in digital media and has done a bit of everything — at Thomson Reuters, she covered legal news, deals, appointments, and rankings. At LBB, she pretty much led Mumbai coverage, digging up the city's hidden gems (if you've found one through them, there's a good chance she wrote about it). She's also worked as a commerce editor at StyleCraze and has written for D2C beauty brands like Foxtale, WOW Skin Science, SkinQ, and more.
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